Mortgage Marketing Tips: #34
MORTGAGE BUSINESS PROFIT EVALUATION QUIZ

Answer YES or NO

* We / I (your mortgage business) NEVER run ads which do not contain a specific offer, a compelling reason why, a strong guarantee, and a call to action.

* We test ALL of our mortgage marketing initiatives and know EXACTLY how much revenue each one generates.

* We know what our Unique Selling Point is and we articulate it clearly in all of our mortgage marketing communications.

* We have a profitable back-end which averages at least $1,000 in additional sales for each client.

* We have precisely determined the needs, desires, and requirements of all of the people to whom we are trying to sell our mortgage services.

* We do not cut our FEES to obtain business.

* Whenever we ask for an application, run an ad, or make a presentation to a client, we ALWAYS tell our prospect the SPECIFIC reasons why this transaction would be in the client`s best interest.

* We ALWAYS stick with mortgage marketing campaigns that are working and never change them because we feel people are getting tired of them.

* We have a WRITTEN business and marketing plan which incorporates our goals for the mortgage business as well as personal goals which we would like the income we earn from the business to allow us to achieve.


Now, add up the number of `YES` answers and rate yourself on the following scale:

0-3: You`re about average for a mortgage professional-- but far below where you could be. Make a few changes using the `Magnetic Mortgage Marketing System` at http://www.highprofitmarketing.com/Kit.htm and your sales should multiply rapidly.

4-6: You have a solid foundation built. You`re now ready to `kick it up a notch.` When you implement some of the strategies you`ll learn in my `System` your profits will skyrocket.

7-8: You`re way ahead of the game. You`re right on the edge of being able to make a quantum leap where you can put your mortgage business on auto-pilot and generate a high six-figure income without being personally involved in the business. My system will show you how.

9: You should be teaching the `Magnetic Mortgage Marketing System`, not using it!


Learn more at: Mortgage Marketing Tips




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