Mortgage Marketing Tips: #6
Seven Fool-Proof Mortgage Marketing Strategies That Will
Skyrocket Your Sales And Profits...

Fool-Proof Strategy #4
Monthly Newsletters

Do you send out monthly newsletters to your clients?

If not, why not?

Did you know it`s far easier to re-sell an existing mortgage client than to sell to someone who doesn`t know and trust you?

Did you also know that you lose 1/12 of the value of a client every 30 days you don`t communicate with them?

So knowing these two facts, what`s the easiest, most profitable way to maintain relationships and re-sell existing clients?

You guessed it...

A Monthly Newsletter!

But don`t just send a monthly newsletter. Make sure you also enclose inserts about other loan products and services that you offer.

Heed this advice: Don`t try to sell directly from the insert.

Instead, offer your clients FREE reports on `How to Escape the Debt Rat Race`; or `How To Buy A House With No $ Down` or whatever.

Remember, you must re-market to your mortgage clients the same way you got them in the first place.

So if someone becomes a client after reading a FREE report, offer them more FREE reports on other things.

But whatever you do, make sure you keep in touch with your past mortgage clients once a month!


For more ways you can diversify your marketing efforts see: Mortgage Marketing Secrets

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